I'm Richa,Crafting systems and experiences for the digital space
I help simplify complex problems and transform them into intuitive interfaces.
Every project here started as a workflow that was costing someone real time. What follows is the friction, the call I made, and what actually changed.
Vendor reps queued behind visitors at hospital check-in kiosks, then waited on a printed badge. I introduced a wearable e-badge that pairs with the app and redesigned the companion app around it — a pairing confirmation that reads as finished, and a badge legible from across a hallway. Live today, and in use by vendor reps.
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Sign-up was one long form asking for organisation, role and profile details before a user had an account at all. I separated account creation from account setup, cut the form to what it actually needs, and moved the rest into the product. Shipped to production.
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Hi, I'm Richa 👋 I'm a Product Designer at Deloitte, working on high-stakes, multi-step software across healthcare, fintech and enterprise — the kind where a confusing screen costs someone a missed clinical meeting or a failed compliance check, and where user control and trust decide whether the product actually works 🚀
I'm also an avid film watcher 🎞️, a traveller ✈️ and a committed problem-solver ✔️ — someone who cares about bringing user-focused empathy into the workplace, and about the relationship between people and the technology they have to use every day.
I didn't start here. Eight years ago I was a production manager in retail, spending my days untangling processes that didn't work for the people running them. I went to General Assembly to learn UX properly, cut my teeth at startups, and have been designing ever since 🎓
I care about design that doesn't just look good but actually makes people's lives a bit easier. I mentor designers and run the critiques that lift everyone's craft.
If something in your product is costing people time every day, that's the one I want to hear about. Send me the flow and where users stall — I'll tell you what I'd look at first.